Material Handling Networks Digital Magazine

DIGITAL OPPORTUNITES
How do subscribers receive the digital edition?

• Network readers have the option to request a print and/or digital subscription by signing
up at www.mhnetwork.com and clicking on subscriptions.

• Digital subscribers receive an email notification that the digital issue is ready;

benefits

Links to an easy-to-use website for immediate access to their complete issue.

• No proprietary reader or special application is needed to view the issue,
just a web browser and internet connection.

How is the digital magazine a marketer’s dream? Ads come to life!

• You can add audio, video, flash or YouTube videos to any of your ads.

• All ads are interactive with hotlinks to your web site.

• Readers can download and view each digital issue on their cell phones on the go.

Plus:

• “Blow-in” ads look like pop-ups but use a new technology that is not blocked by browsers.

• Subscribers can easily read the digital magazine online, download it to their desktop and
pass along to a friend, further expanding your reach.

• All ads and ad enhancements will remain with the issue, appearing whenever a user
accesses the archives.

DID YOU KNOW? DIGITAL MAGAZINE READERS . . . ++
•;High;Overall;Satisfaction.;89% of digital readers
are “very satisfied” or “satisfied” with their
digital magazine.

•;The;“Big;3”;Reasons;for;Reading;Digital.
Environmental friendliness, ease of saving and
convenience of searching.
•;Action;Oriented;with;Products;&;Services.
Digital magazine readers take action regarding
a product or service 90% of the time, and over
76% visit advertiser websites.
•;A;Great;Tool;for;the;Job.;78% of readers cite
“get information to do their jobs better” as the
most important reason to use digital magazines.
•;Communication.;Digital magazine readers
overwhelmingly prefer electronic communications
(e.g., website, email) when contacting advertisers.
•;Frequent;Readers.;61% of digital readers have
read 3 or 4 of the last four issues, simular to the
rate for an “average” print reader.